Growing up, Devin gained firsthand insight into business operations through his father's ownership of seven successful retail stores and his mother's luxury real estate company in Boca Raton. He quickly recognized the power of effective marketing combined with exceptional service in driving business growth.

Working with the New York Yankees in the mid 90’s he experienced and studied how one of the most powerful sports teams and “The Boss” George Steinbrenner ran their historic franchise.

Devin’s career in marketing started in 1995 as a college sophomore when he and his great friend founded a company that orchestrated events and concerts growing to be one of Tampa’s largest event marketing companies at that time. He and his business partner’s ability to create unique marketing materials, use of guerilla marketing tactics, and the ability to evolve, drove thousands of people to their events for 8 straight years.

Between his deep knowledge of running successful businesses, he is also well versed in direct response marketing, creating eye-grabbing designs, print, direct mail, and social media campaigns.

With the ever-changing world of marketing, Devin has assembled a team of marketing superheroes, including his wonderful wife, Jen Herz, to help you stay ahead of the curve and crush your competition.