We have now entered the digital era where all the information is exchanged online, however physical marketing collateral is still needed when it comes to closing a particular deal. Making a unique and attractive business card is important to give the right impression to clients.
Research shows that 88% of handed out business cards get thrown out in a less than a weeks’ time. This usually happens because of a boring/unattractive design. Usually your desirable client throws your business cards away if he/she don’t find it attractive. If it is a video business card is full of color and tells an interesting story they will definitely keep it.
Tips to Create a Standout Business Card:
- Make it more than just a business card, make a video business card with an interactive video.
- Use unique design to bring attention to your business.
- Understand what your client’s pain points are and see to resolve them and communicate how in your video.
If you are looking for some important tips to create an attractive business card that people will want to hold onto instead of throw into the garbage, keep reading.
- Use the right material: If you want to attract a customer to your business it is important to demonstrate a high level of professionalism to them. Since, we all know that paper is very inexpensive option, but with an investment in a video business card, you will have a card that doesn’t look like an afterthought and it sure to stop your client in their tracks. Consider also using some eco-friendly methods such as recycled paper or textured materials.
- Color and typography: Color combination first and foremost is the most important thing the recipient will see when they receive your business card. This is the chance to get noticed, so don’t put it waste. There are couple of strategies that design experts suggest considering for the color scheme:
- Use Complementary colors
- Analogous colors
- Triads
- Split-complement triads
- Double-check everything: Be sure to put considerable thought in the message you want to convey and the words used in both the video and the card itself.
Are you ready to make the changes needed to ensure your business card be one of a kind? Our team at Instavizion is made up of industry leaders who are well-versed in making digital video business cards and is ready to WOW your clients with a unique card business card design, don’t hesitate to contact our team.